In the latest episode of our “Widow Wisdom and Wealth” podcast, I had the pleasure of chatting with a truly special guest, Audrey Faust to talk about balancing parenthood, career, and financial growth. Audrey is a CFO who brings a unique blend of traditional financial expertise and a touch of manifestation magic, or what we sometimes refer to as “Woo.” Together, we explored how to thrive in your career while balancing the responsibilities of parenthood, especially after significant life changes like widowhood or divorce.

Introducing Audrey Faust:

Audrey has spent over 20 years in the financial world, primarily working with small business owners. Her approach is refreshingly unique, combining standard financial wisdom with innovative techniques that include money mindset and manifestation principles to balancing parenthood, career, and financial growth.

Key Financial Tips for Entrepreneurs Balancing Parenthood, Career, and Financial Growth:

One of the key points Audrey emphasized is the importance of keeping personal and business finances separate. This not only protects your personal assets but also ensures you have clear financial insights, which are essential for business growth. She advises entrepreneurs to have separate bank accounts, maintain detailed records, and seek professional help early on, especially for taxes.

Audrey offers a course, Profitable Business Academy, where she provides tools and guidance suitable for entrepreneurs at all stages. Whether you’re starting with just an Excel spreadsheet or are ready for advanced software like QuickBooks, her tips empower you to master your finances.

Scaling Your Business:

Audrey shared a powerful success story about an interior designer who refined her team structure and embraced mindset shifts, nearly doubling her revenue. When it comes to scaling, Audrey recommends creating a “profitability blueprint,” avoiding the dreaded “B” word (budget), and instead focusing on a strategic spending plan that aligns with your personal and business goals.

Embracing the Woo and Money Mindset:

We delved into Audrey’s incorporation of “Woo”—the principles of manifestation and money mindset—into her coaching. This isn’t just wishful thinking; it’s about aligning your energy and mindset with your business goals to naturally foster action and growth. I appreciated Audrey’s openness about her journey, including her shift from a stable retainer income model to focusing solely on coaching. This transition, fueled by a deep belief in energy and mindset work, has freed her business approach and inspired her to help others overcome similar barriers.

Balancing Career and Parenthood: Personal Insights:

Audrey shared her personal story of juggling a family and a career. She stresses the importance of community support and flexibility—her mother-in-law helped with childcare, and she maintained a flexible schedule to work from home when needed. These strategies allowed her to balance her personal and professional responsibilities effectively.

New Beginnings: The Manifesting CFO:

In an exciting announcement, Audrey revealed her rebranding as “The Manifesting CFO” and plans for a podcast that incorporates business finance with Woo, money mindset, and energy work. She is committed to helping others find alignment and fulfillment in their professional and personal lives by embracing both traditional finance strategies and innovative, holistic approaches.

Throughout our conversation, Audrey’s journey and strategies were incredibly inspiring. By blending financial acumen with personal empowerment, she offers a fresh perspective for entrepreneurs at all stages of life and business. It’s not just about the numbers; it’s also about aligning your life and energy to truly thrive.

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More about Audrey:

Audrey Faust is a CFO, financial strategist, and the creator of Profitable Business Academy, where she helps women entrepreneurs master their financials, pricing, and business strategy to build sustainable, scalable, and profitable companies—without burning out. 

Links: 

Website: www.audreyfaustconsulting.com 

LinkedIn: https://www.linkedin.com/in/audreyfaust/ Instagram: https://www.instagram.com/businessfinancialliteracy/ 

Youtube: https://www.youtube.com/channel/UCfY8RjyfArU1m14acmR3-Lw 

Buy ‘She Grows Rich’ Book: https://a.co/d/32IXRAl 

Join the Profitable Business Academy: https://www.audreyfaustconsulting.com/profitable-business-academy